"White People Stole My Car" showed the following recommendation:
"Did you mean: Black People Stole My Car" as the attached screen image shows.
Google has adjusted some of the suggestions such as this or simply removed suggestions that may be taken improperly. The way the system works is it suggests phrases or words based on the higher volume of those searches. That means that there are more searches for "black people stole my car" than for "white people stole my car" thus when the search was made Google suggested the higher volume related search.
Google tracks everything that everyone using Google does from search phrases and keywords to time spent on a page before clicking back to Google again. Google considers a lower bounce rate as part of the algorithmn used for ranking websites. This means that if an Internet User finds a website on Google and clicks on it but spends only a few seconds and clicks back to Google there is a lower rating given to that website by Google for the fast bounce rate. A click from Google to a website where the Internet User spent 30 seconds to several minutes would be rated higher and potentially rank higher in search results because of it.
Robert 'Dot Com' Jackson
Internet & Technology Expert
www.InternetBuilderConsulting.com - Building BETTER Websites, SEO & Social Marketing since 1995
816-842-7774 Office
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